We optimizeeven in our sleep.


The Team

(August 2018)




Increase in sales

(2015 - 2016)

About Bettzeit

The Bettzeit Group develops and markets products with the overall goal of creating a better sleeping experience for our customers. Our core products include mattresses, pillows and boxspring beds.

We work with passion and commitment to continuously develop, improve and innovate products, processes and operational structures. To do so, we challenge the status quo and take calculated risks. We are committed to creating an atmosphere that is agile and results-oriented. This is done in a diverse, international team of over 30 nationalities.

We are building strong brands


Since our founding in 2013, we have operated an online specialist store for mattresses, beds and bedding under the Dormando brand.

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At the end of 2015, our internal R&D team developed the Emma mattress, our own mattress. The Emma mattress quickly became the most popular mattress in Germany, and other European countries, within the first few months of its launch. Currently, Emma is present in 16 European countries and works with numerous European partners in local retail stores.

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At the end of 2016, the traditional German brand Dunlopillo was acquired. Our team implements new, industry-leading concepts in the area of product development, supply chain and marketing.

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Other brands in our portfolio


Become part of the family

Become a part of one of the fastest growing e-commerce startups in Germany!

Career at Bettzeit